Vol. 3 No. 1 (2025): Special Issue: The Startup Generation: Shaping Futures Through Psychology and Business

The entrepreneurial journey is no longer confined to boardrooms; it begins in classrooms, dorm rooms, and digital spaces where the next generation of leaders and innovators emerge. The Startup Generation: Shaping Futures Through Psychology and Business delves into the unique challenges, opportunities, and transformative potential of young entrepreneurs navigating an ever-evolving business landscape.

This book serves as an essential resource for researchers, educators, psychologists, and aspiring entrepreneurs who seek to understand the powerful interplay between psychology and business in shaping modern startups. By addressing the nuanced needs of college students and young adults, this book presents a multidisciplinary approach to building resilient, innovative, and impactful ventures.